Competitors Are Not The Enemy

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Competitors prove that there is a market for you to try and own.

• Bad Design Is the Enemy
• A Weak Product Is The Enemy
• Bad Cashflow Is The Enemy
• Small Margins Are The Enemy
• Customer Churn Is The Enemy
• Distractions Are The Enemy
• Weak Strategy Is The Enemy
• Bad Execution Is The Enemy
• Ignorance is the enemy

The market is always large enough for many players to stake a decent claim and build a valuable business.

You are not playing a zero sum game.